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Conversion Tracking Helps You Improve The Return On Investment (ROI) From Your Online Advertising Because It:
- shows you which ads lead to customer actions that have value for your business
- focuses on getting customers to complete an online purchase
- automatically gives you personal details about the people who convert
- measures trends relating to the search terms people have used before seeing your ad
Correct Answer: shows you which ads lead to customer actions that have value for your business
Answer Explained in Details about shows you which ads lead to customer actions that have value for your business: ROI is the ratio of your net profit to your costs. It’s typically the most important measurement for an advertiser because it’s based on your specific advertising goals and shows the real effect your advertising efforts have on your business. The exact method you use to calculate ROI depends upon the goals of your campaign. With AdWords conversion tracking, you can see how effectively your ad clicks lead to valuable customer activity, such as website purchases, phone calls, app downloads, newsletter sign-ups, and more. Depending on the type of conversion you’re tracking, the setup process is different, so the first step in setting up conversion tracking is choosing a conversion source, or where your conversions come from.
if you have more query regarding this question, then please do visit the link for more details: https://support.google.com/adwords/answer/1722022?hl=en
To learn more about Google Ads Fundamentals Assessment: Skillshop Display Certification
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What is the Google Ads Fundamentals Assessment Certification Exam?
Here you can find Google Ads Fundamentals Assessment answers, and its provided by most IT professionals who are expert in Google Adwords, by participating in this exam you can earn verified certificate from official google, this is online-based exam before it cost 1$ to attend the exam but now its completely free. An important point to keep in mind is that the lowest score to pass this examination is 80%, and once the exam is started, there’s no option to pause, so start your exam when you are ready for it. Best of Luck