When choosing a maximum cost–per–click (max. CPC) bid, you should consider the amount that you make from a purchase because you want to set a bid amount that’s:

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When choosing a maximum cost–per–click (max. CPC) bid, you should consider the amount that you make from a purchase because you want to set a bid amount that’s:

  • the same amount as the revenue generated by your product
  • the same amount as the profit generated by your product
  • 50% of how much your product is worth
  • based on how much your product is worth

Correct Answer: based on how much your product is worth

When choosing a maximum cost–per–click (max. CPC) bid, you should consider the amount that you make from a purchase because you want to set a bid amount that’s:

Answer Explained in Details about based on how much your product is worth: Do we really need to know something about AdWords to answer this question? At least even AdWords exam can be funny. Anyway, here is appropriate explication from google help center “Most people starting out in AdWords use cost-per-click (CPC) bidding to pay for each click on their ads. With this option, you set a maximum cost-per-click bid (max. CPC bid) that’s the highest amount that you’re willing to pay for a click on your ad. Set your bid by thinking about how much an ad click is worth to you.”
Most people starting out in AdWords use cost-per-click (CPC) bidding to pay for each click on their ads. With this option, you set a maximum cost-per-click bid (max. CPC bid) that’s the highest amount that you’re willing to pay for a click on your ad. Set your bid by thinking about how much an ad click is worth to you.

if you have more query regarding this question, then please do visit the link for more details: https://support.google.com/adwords/answer/2471184?hl=en

To learn more about Google Ads Fundamentals Assessment: Skillshop Display Certification

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What is the Google Ads Fundamentals Assessment Certification Exam?

Here you can find Google Ads Fundamentals Assessment answers, and its provided by most IT professionals who are expert in Google Adwords, by participating in this exam you can earn verified certificate from official google, this is online-based exam before it cost 1$ to attend the exam but now its completely free. An important point to keep in mind is that the lowest score to pass this examination is 80%, and once the exam is started, there’s no option to pause, so start your exam when you are ready for it. Best of Luck

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