Your TrueView campaign for Bean Coffee performs significantly better on smartphones and tablets than on desktop. How do you optimize your campaign, given this information?

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Your TrueView campaign for Bean Coffee performs significantly better on smartphones and tablets than on desktop. How do you optimize your campaign, given this information?

  • Remove any desktop impressions
  • Break out new insertion orders for mobile and bid up on these line items
  • Increase your bids on mobile inventory by adding a mobile and tablet bid adjustment
  • Increase your bids across all environments

Correct Answer: Increase your bids on mobile inventory by adding a mobile and tablet bid adjustment

Your TrueView campaign for Bean Coffee performs significantly better on smartphones and tablets than on desktop. How do you optimize your campaign, given this information?

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